Skiset, the world's largest ski and snowboard rental network, has announced British skier Chemmy Alcott as the face of its 2011/12 winter campaign in the UK.
As Britain's Number 1 female downhill skier, ranked 8th in the world and three-time Olympian, Chemmy is the golden girl of British winter sports. Despite a potentially career-threatening fall in December 2010, Chemmy has beaten the odds and has now begun training in the hope of competing at the Sochi 2014 Winter Olympics.
Philippe Koiransky, Managing Director of Skiset, says: "Chemmy was the perfect choice to be the face of our campaign in the UK. As the most successful female British skier of all time she shares our passion for winter sports and the fun and challenges that the mountain environment provides. Chemmy also appreciates how important having the right equipment is to make the most out of the mountains – something at the very heart of Skiset's service."
"I'm a recreational skier as well as being a competitive one", says Chemmy, "and when I rent my equipment on holiday I always choose Skiset as it is perfect for everyone - from beginner to advanced. It's also a cost effective way to hire some of the newest equipment, including Rocker skis this season. Plus, there are Skiset rental locations everywhere!"
Skiset are J2Ski's selected Ski Hire partner, and have provided great discounts for thousands of J2Skiers for 5 seasons.
For more information about Skiset and for discounts of up to 40% for rental equipment this season visit www.skiset.co.uk