Today (Sunday 17th January, 2016) is the fifth edition of World Snow Day, an international event created by the International Ski Federation (FIS) to try to promote a love of snowsports.
It's particularly aimed at children with the aim of helping to stem a gradual decline in snowsports participation in Europe and North America.
World Snow Day has grown over the years and today the FIS expects 625 events will be organised in 42 countries.
Of the 42 countries, even (Austria, Canada, China, Iceland, Latvia, Norway and Poland) have made Wold Snow Day a national event with promotions across all their resorts aimed to encouraging more people to go skiing, boarding or just play in the snow.
Norway is perhaps the most generous, with 100 of the country' ski areas offering free skiing and boarding to around 130,000.
In Austria 125 offered ski lessons for children for five Euros while in China 20 resorts across the country are offering free or discounted passes for children.
Closer to home in Scotland its more bout fun events with a 'build a 'World Snow' man' competition at Nevis Range and Glencoe Mountain also staging a snowman-building competition although they also offered free chairlift access for under-16s. CairnGorm Mountain have offered taster sessions for their youngest visitors using CairnGorm's new stock of Burton Snowboards Riglet equipment.