Eggman wrote:
Quite right in what you say about journalism, I knew a guy who worked for a wellknown golf magazine testing golf clubs etc, He said that if you gave out to much negative feed back on their equipment, the magazine wouldn't get any more advertising from the manufactures. So you have too keep them sweet and not bite the hand that feeds. Not that this helps the consumer much :evil:
shocking isn't? it's every sector of magazines as well. You can pick up magazines in any country of the world and they're better. I was reading a technology mag' in Delhi a couple months back and it was superb, as was one I picked up in North Africa. French, German and US mag's seem way better as well and that's just embarrasing :oops:
I would imagine if you were launching a new ski rental business you might liberally give away free rental to generate good PR, apropos of nothing in particular )