Adult admission tickets to the London Ski Show have more than doubled in price for all 2015 event, with entry charged at £25 – more than double last year's £12 cost.
The Telegraph which organises the Ski and board Shows in London and Manchester each autumn has not given a reason for the big price increase – which applies to the London show only – but is talking about this year's show being more of an entertainment event, with stars from the Altitude Comedy Festival in Mayrhofen performing and a promised Alpine themed village.
After many years being staged at London's Olympia or Earl's Court, this year's event will also move to a new venue near Battersea, be cut again from five down to four days, and take place slightly later in the year from Thursday to Sunday over the first weekend in November.
The London show often offers a lot of free or 2-4-1 admission tickets via partnerships with ski businesses, most noticeably last year The Snow Centre indoor snow centre and their in-house ski magazine. They are also currently selling 'early bird' tickets online at 20% off the new price, down to £20.
This autumn Londoners have a second major snow themed attraction happening the weekend after the show, when London's Freeze festival returns, this time with FIS World cup accreditation to stage a big air event. Freeze will be staged in the Queen Elisabeth Olympic Park and has attracted the support of the London Mayor's office and the National Lottery. Music acts are promised along with spectacular world class competition. Early Bird tickets for it are priced at £40.