Ski Business Advertising - Subscription Partners

Advertise on J2ski

One of the World's
Most Visited
Ski Sites

(measured by Google, Hitwise and Alexa)

Ski Biz Partners Sought!

j2ski.com are seeking Headline Partners.

If you represent a serious winter sports business and would like to work with a serious winter sports web site to raise your online profile, please e-mail us now.

Acceptable Content

Family-friendly and Professional Advertising from genuine Snow Sports Businesses is always welcome.

Terms & Conditions

Easy Ski Business Advertising as a J2Ski Subscription Partner

J2Ski Advertising and Media kit 2010

Easy Pay per View options for Banner Advertising on J2Ski, from £25 per month.

For targeted Pay per Click advertising by more experienced advertisers, we recommend using Google Adwords to advertise on J2Ski.

Pay per View Advertising as a Subscription Partner

We offer three levels of Subscription based Advertising to suit a range of budgets and requirements. From just £25 per month you can promote your business throughout our site and you can stop, start or upgrade your subscription at any time (minimum period is one month).

Please Note:- You must read and accept our Terms of Acceptance before submitting any site for consideration. Inclusion is at our sole discretion.

What we do for you as a Subscription Partner

  • We'll run Banner Ads for your business - to be provided by you, in appropriate formats.
  • We'll feature a link to your website on relevant pages in our Ski Resort section.
  • We'll highlight your website in our Directory pages, and list it toward the top of the appropriate category.

Advanced Features for all our Advertisers

You can choose to target the display of your adverts to particular pages, or to visitors from specific countries.

  • Site Section Targeting - show your Ads only on the most relevant pages of J2Ski (e.g. for a specific Country - like France, or an individual Ski Resort - such as Chamonix).

  • Visitor Targeting - show your Ads only to our visitors from a specific Country or Countries (e.g. the United Kingdom).

We will be pleased to discuss your targeting requirements with you when you create your Subscription.

Ski Advertising Banner Example
Ad Format 158x242 px

What your Adverts look like

For any Subscription Level, we will run graphical adverts in our custom format and we will enhance your listing in our Ski Site Directory and on relevant Ski Resort Pages.

A 158x242 pixel side-bar graphic, like the one shown here, will be shown in various positions on our pages. We have found this format to be the best performing over several seasons.

We can serve most common image graphic types, including GIF, JPG (J-Peg) and PNG.


Banner Advertising Rates - Held for 2010 / 2011

This table shows the monthly cost of each Subscription Level, with the number of ad views we guarantee to deliver each month.

Subscription LevelMonthly CostStart NowMonthly ViewsCPM
(cost per Thousand}
Silver Subscription Partner£25 / month
6,250+£4.00
Gold Subscription Partner£50 / month
16,667+£3.00
Platinum Subscription Partner£100 / month
33,333+£3.00

How to start advertising your business

Simply decide how many times you would like your ads displayed each month and then hit the appropriate SUBSCRIBE button above. As soon as you've completed setting up your PayPal subscription, just e-mail the ad graphic you'd like us to use (which must measure 158 pixels wide by 242 pixels tall), in one of our supported formats, to ads(at)j2ski.com and we'll do the rest.

What Your Adverts Should Look Like

Try to use a similar layout to the examples shown above - with a single picture and some short, punchy text. This is what generally gets the best response.

Please do NOT animate your ads or use garish colour schemes; our visitors won't click them and we won't run them. If you'd like advice before creating the ads then please ask and we'll be happy to advise.

How we show your Ads and how we charge you

We guarantee to give you a certain number of "impressions" or "views" per month. This means that we will display your Ads that many times in total, throughout our site, each month that your subscription continues.

This form of advertising is commonly referred to as "pay-per-view".

Your total views will be spread evenly through the month, so if we guarantee you 10,000 views per month then your ads will be displayed roughly 330 times each day.

Where possible, we deliver a different Ad on each Page that a User visits and we rotate the Ads shown through all of our current Subscribers in turn, proportional to the Subscription Level. We can provide you with statistics on how often your Ad is displayed, and the number of click-thrus to your site that we record. You need only pay for one month at a time and may start or stop your subscription whenever you wish.

Our Guaranteed Minimum Views

Please Note :- we guarantee a minimum number of ad views. You may benefit from more impressions. If our traffic levels exceed our advertiser population then you'll simply receive a proportional share of the surplus free of charge.

Due to our high traffic levels, our advertisers often receive significantly more than the guaranteed number of impressions. If we are unable to deliver the minimum number, we will allocate you additional views in the following month - but we've never had to do that yet...

What we cannot guarantee

We cannot guarantee that anyone is going to click on your ads, or that they will then buy anything from you! We will, however, work with you to ensure the best performance possible.

Compare Our Prices

Certain other ski sites require hundreds of pounds to advertise for even a short period, with no guarantee of success. You can start advertising on the J2Ski Sites for just £25.00, you can pay-as-you-go and you can cancel at any time. We'll also give you free advice and target your ads as you request.

Cost per thousandMinimum Order
Ski Club of Great Britain £25 £300
J2Ski - for the Independent Skier £3 £25