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		<title><![CDATA[Latest posts for the topic "Trencher, poles and Ski Magasine"]]></title>
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				<title>Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Trencher is soon becoming famous! Read Ski Mag March issue since there is a great article about Trencher's technique! Seems Ski mag has been "monitoring" this chat site and offers great article!
Now I suggest we set up collection for Trencher so that next year he can go the the next "carving" competition!

Now to really make this post controversial ,,,what does SKI mag do? On page 84 of same issue they give tips on using poles and I quote, " don't forget your poles are there for a reason"!

So you see this pole discussion is all about what you want to do while skiing! It is personal choice!

Still want to ski with you Trencher!!!]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 13:49:09]]> GMT</pubDate>
				<author><![CDATA[ pavelski]]></author>
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				<title>Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>pavelski wrote:</cite><br>
		<blockquote>
So you see this pole discussion is all about what you want to do while skiing! It is personal choice!

!!!&nbsp;
		</blockquote>

Exactly. I've never said people should not ski with poles, but I have questioned the reasons given for using them.

Even I would use them in powder and difficult terrain.

Trencher]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 14:00:35]]> GMT</pubDate>
				<author><![CDATA[ Trencher]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ If Ski Magazine have been monitoring this site and are using material from it, then at least, they should be giving credit, and more appropriately paying J2ski admin for the use of the material posted here, and Trencher for his ideas. ]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 16:02:31]]> GMT</pubDate>
				<author><![CDATA[ bandit]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ I think the ideas (sorry, misconceptions ise) are pretty wide spread. Pav is jokng I hope.

Trencher]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 16:07:05]]> GMT</pubDate>
				<author><![CDATA[ Trencher]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Well, I did say "ideas", which is of course, different from "good ideas"  :D
I'm sure ise will be along soon  :D
I have not seen the magazine, and not found an online link for it yet. ]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 16:15:02]]> GMT</pubDate>
				<author><![CDATA[ bandit]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ which ski mag?  
the only one i can ever find round these parts is the daily mail one ]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 16:45:49]]> GMT</pubDate>
				<author><![CDATA[ caron-a]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ There`s a shortage of ski mags in the uk,I used to get a mag called skiing uk and cant find it anywhere now.It was full of resort guides and the latest on new equipment. :cry:


                      AJ Adele]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 20:14:15]]> GMT</pubDate>
				<author><![CDATA[ AJ]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ The two major magazines in North America are;
Skiing and SKI!

It is the March issue of SKI!

What is amazing is the content reflects all that Trencher has been saying! I actually phoned Ski magazine editor to see if indeed it was Trencher who wrote article!
On my way to Utah Trencher,,I will stop by to ski with you!
Pavel]]></description>
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				<pubDate><![CDATA[Thu, 28 Feb 2008 23:57:24]]> GMT</pubDate>
				<author><![CDATA[ pavelski]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ I'd like to catch some time with you in Utah too, if that's ok with you. 

Trencher]]></description>
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				<pubDate><![CDATA[Fri, 29 Feb 2008 00:10:35]]> GMT</pubDate>
				<author><![CDATA[ Trencher]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ With pleasure!]]></description>
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				<pubDate><![CDATA[Sat, 1 Mar 2008 03:22:43]]> GMT</pubDate>
				<author><![CDATA[ pavelski]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>AJ wrote:</cite><br>
		<blockquote>There`s a shortage of ski mags in the uk,I used to get a mag called skiing uk and cant find it anywhere now.It was full of resort guides and the latest on new equipment. :cry:


                      AJ Adele&nbsp;
		</blockquote>

I am working on a plan to chage that. Watch this space.

There are some ski magazines in the UK, but many of them I find are aimed at professionals or people who are only into freeride and freestyle skiing, or those for whom money is clearly no object.

There is a gap in the market place, which I hope to exploit sometime soon. I cant say any more than that right now.

Mags you might be able to get hold of, which I have to say dont seem to say a great deal:

Snow Magazine
Skier & Snowboarder

Apart from that, there isnt a lot.
Yet.]]></description>
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				<pubDate><![CDATA[Mon, 28 Apr 2008 10:18:06]]> GMT</pubDate>
				<author><![CDATA[ Tony_H]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Tony,
You will find a 'hungry" set of skiers since few ski mags and truly aimed at skiers.
Rather they are marketing media for skis, resorts and retail products.
Wish you luck and much "interest" in your project!
Pavel]]></description>
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				<pubDate><![CDATA[Mon, 28 Apr 2008 19:33:33]]> GMT</pubDate>
				<author><![CDATA[ pavelski]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Tony H

Good luck with the magazine project - I say that as a skier and a journalist.

In the 70s/80s, there used to be three main ski titles in the UK - the Ski Club of Great Britain mag (now called Ski and Board), Skiing UK and the British Ski magazine. Neither of the last two survived once the Daily Mail launched its magazine.

The trouble with all of them is that they are/were filled with articles on heli trips to Greenland, Russia and Kazakstan. They are elitist, not aspirational. Most two-weeks-a-year skiers/boarders are more interested in what ski-ng in Mayrhofen, La Plagne, Cortina, Saas Fee and Whistler etc is like. The back country epics remain out of reach for an awful lot of customers. I would like to read a mag with a more recreational, down to earth content.
 ]]></description>
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				<pubDate><![CDATA[Mon, 28 Apr 2008 20:20:01]]> GMT</pubDate>
				<author><![CDATA[ LOTA]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Caron-a & AJ,

There are a number of ski mags available in any large Smiths newsagents in the UK.
The main 2 are "Ski & Board" magazine and The Daily Mail ski magazine. There is also one called Fall-line and some others which focus mainly on Boarding.
There are also 2 more which are distrubted through ski clubs or subscription. They are The Skier & Snowboarder magazine and Snow magazine.
My 2 favourites are the "Ski & Board" & Skier & Snowboarder" they seem to have the best cross section of equipment testing, resort reviews, racing etc with great photos too.
Most are released every 6 weeks through the season from about November onwards then have a 4 month break through the summer.
If you are a member of the Ski Club of GB you will recieve your copy of "Ski & Board" free through the post before it is available in the shops.
AB  )  ]]></description>
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				<pubDate><![CDATA[Mon, 28 Apr 2008 23:50:27]]> GMT</pubDate>
				<author><![CDATA[ AB]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>AB wrote:</cite><br>
		<blockquote>Caron-a & AJ,

There are a number of ski mags available in any large Smiths newsagents in the UK.
The main 2 are "Ski & Board" magazine and The Daily Mail ski magazine. &nbsp;
		</blockquote>

thanks AB

These are the two I've managed to get my hands on.  the daily mail one I enjoyed but ski and board is well over my head I'm afraid, as much as I enjoyed reading about back country and heli skiing there wasn't much of any relevance to me as I'm not that good (yet!).  :cry:

Caron]]></description>
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				<pubDate><![CDATA[Tue, 29 Apr 2008 08:36:46]]> GMT</pubDate>
				<author><![CDATA[ caron-a]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ I think that you have to have a good balance.  You need to show both the average ski experience and that of something special.

An analogy is that most people watch Top Gear for the Astin Martins not the Fiat Pandas.]]></description>
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				<pubDate><![CDATA[Tue, 29 Apr 2008 12:06:08]]> GMT</pubDate>
				<author><![CDATA[ Hirsty]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ With all these ski magazines, my view is that you have to be really careful not to step in the advertorial, because they seem full of it. It really should be glaringly apparent that articles are "paid for" advertising, but it's not always so IME.
Subsequently, I would be very wary of buying any gear recommended by a UK ski magazine  :(]]></description>
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				<pubDate><![CDATA[Tue, 29 Apr 2008 12:30:07]]> GMT</pubDate>
				<author><![CDATA[ bandit]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Tony keep me posted as i would be very interested and good luck.
AB read those mags but i found them not very informative,Thanks anyway.What we need is something like this forum but in magazine format,Something informative with opinions and views,Something DIFFERENT.



                   AJ Adele]]></description>
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				<pubDate><![CDATA[Tue, 29 Apr 2008 13:56:41]]> GMT</pubDate>
				<author><![CDATA[ AJ]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>bandit wrote:</cite><br>
		<blockquote>With all these ski magazines, my view is that you have to be really careful not to step in the advertorial, because they seem full of it. It really should be glaringly apparent that articles are "paid for" advertising, but it's not always so IME.
Subsequently, I would be very wary of buying any gear recommended by a UK ski magazine  :(&nbsp;
		</blockquote>

Well that's how it works - we would love to do a story on your product/service, but you would need to place an advert, And then It would be hard to say something bad about a resort that's just's just given you a free week skiing and the best hotel, Or criticise the ski school who have just given you a days private with thier best instructor, etc.

It's hard to see how an objective ski magizine could be viable with only sales for revenue, but it would be nice.

Trencher
]]></description>
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				<pubDate><![CDATA[Tue, 29 Apr 2008 15:41:56]]> GMT</pubDate>
				<author><![CDATA[ Trencher]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ Ahem. There are only 3 revenue streams in publishing:
1. Advertising
2. Subscriptions
3. Distribution

Without advertising, you have no product to put into distribution or sell subs for, unless of course you have an endless pot of gold to keep you funded, which kind of defeats the object of setting the business up in the first place.

However, I do agree that many magazines are FULL of advertising, which suggests that they may be selling it too cheap.

Anyway, enough trade secrets. I look forward to peoples opinions in time......]]></description>
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				<pubDate><![CDATA[Tue, 29 Apr 2008 17:52:59]]> GMT</pubDate>
				<author><![CDATA[ Tony_H]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ I don't object to advertising, or ski magazines being chock full of adverts. What makes me browse and not buy, is the endless circulating stream of the same articles which pretend to be informative, but are adverts. Wait about 3 years and the same articles appear over again, still advertorial, and still not declared as such. It makes me think of the Lonely Planet writer who recently admitted making up entries, and not having visited those destinations.

I don't believe that skiers/boarders are that gullible anymore. ]]></description>
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				<pubDate><![CDATA[Thu, 1 May 2008 15:37:23]]> GMT</pubDate>
				<author><![CDATA[ bandit]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>bandit wrote:</cite><br>
		<blockquote>I don't object to advertising, or ski magazines being chock full of adverts. What makes me browse and not buy, is the endless circulating stream of the same articles which pretend to be informative, but are adverts. Wait about 3 years and the same articles appear over again, still advertorial, and still not declared as such. It makes me think of the Lonely Planet writer who recently admitted making up entries, and not having visited those destinations.

I don't believe that skiers/boarders are that gullible anymore. &nbsp;
		</blockquote>

GPWM]]></description>
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				<pubDate><![CDATA[Thu, 1 May 2008 16:53:13]]> GMT</pubDate>
				<author><![CDATA[ Tony_H]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ On this same topic, I recently was "immobile" for several weeks ,,so I began to read my old ski magazines (old means in the 60's)!
Then I compared new ski articles from 2009!

Bandit you are so right. Same articles appear over and over! Same type of article also appear,,just change location and title and voila..you have another article!

What is most disturbing is when ski writers evaluating a ski use textually some ski ad text or ski manual text in their article!

Why do you think the same ski resorts appear over and over in ski mags!!!! Because these ski centers have huge marketing budget and "invite" ski writers for an "all expense paid" trip to center! Of course while they are there they are given a "media" package which gives out the information on ski center
I dare any ski reader to find me a ski article which truly gives a "balanced" picture of a ski center! That is providing negative as well has positive aspects of resort!

Tony wish you well on your project! May I suggest you look up "Consumer's Report" as a model for such magazine! It is a hit yet never but never accepts gifts and freebies!]]></description>
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				<pubDate><![CDATA[Mon, 19 May 2008 13:47:53]]> GMT</pubDate>
				<author><![CDATA[ pavelski]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>LOTA wrote:</cite><br>
		<blockquote>Tony H


The trouble with all of them is that they are/were filled with articles on heli trips to Greenland, Russia and Kazakstan. They are elitist, not aspirational. Most two-weeks-a-year skiers/boarders are more interested in what ski-ng in Mayrhofen, La Plagne, Cortina, Saas Fee and Whistler etc is like. The back country epics remain out of reach for an awful lot of customers. I would like to read a mag with a more recreational, down to earth content.
 &nbsp;
		</blockquote>

Well said Lota -i work in the industry and I know that they tend to write about whoever offers them a free holiday. It is a huge bug bear of mine - same as the national press ski sections are all about the companies and suppliers that wine and dine the journalists and give them free accommodation, flights, guides, etc  :evil: Much of it has little relevance to us recreational skiers. There is a market for independent advice - see the maddog guides they are very impartial <a href='www.maddogski.com' target='_new' rel="nofollow">www.maddogski.com</a>. for alternative views.]]></description>
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				<pubDate><![CDATA[Fri, 30 May 2008 10:42:46]]> GMT</pubDate>
				<author><![CDATA[ Snow Finders]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ I followed the link in the last post, and it seems to me that when compared to j2ski, there is tons more resort information on this site. The only difference is a few recommendations for bars and restaurants, which can be quite subjective and open to influence. j2ski has an active forum, which can fulfill the "user experience" category quite well.]]></description>
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				<pubDate><![CDATA[Fri, 30 May 2008 11:10:47]]> GMT</pubDate>
				<author><![CDATA[ bandit]]></author>
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				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ I would never book a holiday soley on the reviews of a magazine,The people on this forum have given me more insight to resorts than a magazine ever could.But i belive that Tony H could be onto a winner if the mag was as i said before, Based on ordinary peoples un biased opinions and experiences.The WARTS and all of a ski resort :lol:


                 AJ Adele]]></description>
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				<pubDate><![CDATA[Fri, 30 May 2008 20:15:21]]> GMT</pubDate>
				<author><![CDATA[ AJ]]></author>
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			<item>
				<title>Re:Trencher, poles and Ski Magasine</title>
				<description><![CDATA[ <p></p>

		<cite>Snow Finders wrote:</cite><br>
		<blockquote><p></p>

		<cite>LOTA wrote:</cite><br>
		<blockquote>Tony H


The trouble with all of them is that they are/were filled with articles on heli trips to Greenland, Russia and Kazakstan. They are elitist, not aspirational. Most two-weeks-a-year skiers/boarders are more interested in what ski-ng in Mayrhofen, La Plagne, Cortina, Saas Fee and Whistler etc is like. The back country epics remain out of reach for an awful lot of customers. I would like to read a mag with a more recreational, down to earth content.
 &nbsp;
		</blockquote>

Well said Lota -i work in the industry and I know that they tend to write about whoever offers them a free holiday. It is a huge bug bear of mine - same as the national press ski sections are all about the companies and suppliers that wine and dine the journalists and give them free accommodation, flights, guides, etc  :evil: Much of it has little relevance to us recreational skiers. There is a market for independent advice - see the maddog guides they are very impartial <a href='www.maddogski.com' target='_new' rel="nofollow">www.maddogski.com</a>. for alternative views.&nbsp;
		</blockquote>


Precisely my concept.]]></description>
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				<link>http://www.j2ski.com/ski-chat-forum/posts/list/3379.page#13457</link>
				<pubDate><![CDATA[Sun, 1 Jun 2008 12:28:45]]> GMT</pubDate>
				<author><![CDATA[ Tony_H]]></author>
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